13 Details That Make The Difference Between A Good & A Great Indian Wedding

{Catering & Food} Functional China: My friend went to a wedding recently and the liquidy curries were spilling off of the plates and onto people’s clothes and the venue’s carpet. It was one of those things that you wouldn’t know … Continue reading 13 Details That Make The Difference Between A Good & A Great Indian Wedding

Guests at an Indian wedding playing Connect4

7 Ways to Wow Your Guests At Your Indian Wedding

{New Spin on the Welcome Bag} Everyone is doing welcome bags, so why don’t you also do thanks for coming bags! That will really blow people away! We distributed these at my wedding and our guests were really appreciative, especially the … Continue reading 7 Ways to Wow Your Guests At Your Indian Wedding

Are You Using Your Outside Catering Package As a Marketing Tool When Selling Indian Weddings?

Most venues’ outside catering package is a transaction document. It’s packed with useful info that couples seek to learn about the venue. Few venues use it as a marketing tool as well. {Competitiveness} Most venues have some sense of who … Continue reading Are You Using Your Outside Catering Package As a Marketing Tool When Selling Indian Weddings?

4 Easy Ways for Venue Catering Teams to Use Social Media to Market Indian Weddings

You already know that social media achieves reach and scale. So, how can Catering Executives leverage it to market Indian weddings on-property?   Post in-the-moment: posting in-the-moment, you can storyboard the entire event.  Indian weddings have so many components: baraat + … Continue reading 4 Easy Ways for Venue Catering Teams to Use Social Media to Market Indian Weddings

Venue Type & Timing Influence Indian Wedding Venue Pricing

There are literally hundreds of venues and many types of venues to select from when it comes to where to host an Indian wedding: hotels, resorts, banquet halls, convention centers, golf clubs, and wineries. They all have different business models … Continue reading Venue Type & Timing Influence Indian Wedding Venue Pricing

Things To Look Out For Before You Sign Your Indian Wedding Venue Contract

Signing your wedding venue contract is exciting! On average couples consider about 15 venues for their wedding before deciding on one. They make multiple visits and ask a lot of questions. And rightly so. The venue is one of the … Continue reading Things To Look Out For Before You Sign Your Indian Wedding Venue Contract

chafing dishes setup for a wedding reception

Want To Serve a Plated Meal Instead of a Buffet At Your Wedding Venue? A Guide for Indian Weddings

Plated meals are elegant in that they’re served to you at the table. And as you plan your Indian wedding you might have thought about doing a plated dinner – after all it’s also different from the buffets that everyone … Continue reading Want To Serve a Plated Meal Instead of a Buffet At Your Wedding Venue? A Guide for Indian Weddings

Thinking About Getting Into The Indian Wedding Market? Essentials That Venues Must Accommodate To Host Indian Weddings.

Indian weddings are large, elaborate events that take place over multiple days. Actually the celebrations really start the weekend before the actual wedding with activity and buzz throughout the hosts’ homes. Guests – relatives – from afar start arriving early … Continue reading Thinking About Getting Into The Indian Wedding Market? Essentials That Venues Must Accommodate To Host Indian Weddings.

Why Every Catering Manager Who Sells South Asian Weddings Should Watch Hasan Minhaj’s Netflix Special: Homecoming King

Last year Hasan Minhaj’s Netflix special Homecoming King, took the South Asian community by storm. Finally someone articulated the South-Asian American experience in mainstream media. Minhaj charismatically, hilariously, and brilliantly shares what it’s like growing up as a South Asian … Continue reading Why Every Catering Manager Who Sells South Asian Weddings Should Watch Hasan Minhaj’s Netflix Special: Homecoming King

Catering Managers: 7 Non-obvious & Useful Things To Point Out During Indian Wedding Site Visits

Site visits make all the difference when it comes to selling Indian weddings. Catering Sales Managers that are familiar with Indian weddings have probably experienced at least a few Indian wedding clients where a whole entourage shows up for the … Continue reading Catering Managers: 7 Non-obvious & Useful Things To Point Out During Indian Wedding Site Visits

Pink mandap for an outdoor Indian wedding

Intro to Indian Wedding Mandaps For Venue Catering Sales Managers

For any Catering Sales Managers and venues that are interested in selling Indian weddings, knowing what a mandap is, is a really good place to start. {What Is A Mandap?} Definition: A mandap is the equivalent of an altar. Traditionally, … Continue reading Intro to Indian Wedding Mandaps For Venue Catering Sales Managers

What Venue Managers Need to Know About Indian Wedding Ceremonies With an Open Flame

If you’re unsure or thinking about opening your venue to Indian wedding ceremonies, don’t let misperceptions stop you from capitalizing on this profitable business. {Why Venues Should Learn About the Ceremony Flame} I am in constant contact with catering executives … Continue reading What Venue Managers Need to Know About Indian Wedding Ceremonies With an Open Flame

How Consumers Compare/Contrast Venues For Indian Weddings; a Guide for Catering Sales Executives

The first thing to know is that venue competition is different for Indian weddings than it might be for other weddings. How? {Range of Venues} First, for Indian weddings couple consider anywhere between 15 and 40 venues, spanning 100 mile … Continue reading How Consumers Compare/Contrast Venues For Indian Weddings; a Guide for Catering Sales Executives

an Indian bride wearing a red lehenga and an Indian groom wearing his sherwani and sehra, looking at each other before their Hindu wedding ceremony.

DOSMs: Have You Invested Time To Deep Dive Into the Customer Experience for Indian Weddings? If No, Here’s Why You Should.

This article is about how venues can close more Indian weddings, differentiate, and improve their sales cycle by understanding the customer’s experience of booking a venue for an Indian wedding. {Family Matters} Indian weddings are family affairs. Mom, dad, siblings, … Continue reading DOSMs: Have You Invested Time To Deep Dive Into the Customer Experience for Indian Weddings? If No, Here’s Why You Should.